OWN IT - LG STUDIO - creative direction

The LG Studio line occupies a tricky space. They’re not your average appliances you’d pick up at Home Depot on sale. But they’re not luxury products either. Our answer? “Own It” — a rebrand launched in 2020 to redefine LG Studio as the stylish kitchen upgrade you want and deserve. 

Hermes Creative Awards 2021: Platinum
Communicator Awards 2021: Gold 
W3 Awards 2021: Silver